NYC’s New Members-Only Club Is Chic, Affordable, and All About Beverage: Meet Wolfe’s Den

For decades, New York City’s members-only clubs have symbolized exclusivity—often accompanied by hefty price tags.

But Wolfe’s Den, a new members-only club nestled inside the stylish Elsie Rooftop in Bryant Park, is changing the narrative. Launched in early January, Wolfe’s Den redefines luxury with memberships starting at just $1,000—and ensures its beverage program is every bit as refined as expected from a sophisticated social club.

Sipping in Style: A Standout Beverage Program

Wolfe’s Den takes inspiration from Elsie de Wolfe, an iconic tastemaker known for her love of hosting elegant soirées. The private club pays homage to her legacy with an upscale food and beverage program designed to shine at every gathering. Signature cocktails like the Den Mule—featuring The Macallan Double Cask 12 Year, smoky scotch, honey, lemon, and ginger beer—set the tone for the experience. Other highlights include the Smoky Heiress, crafted with Gunpowder Gin, Lillet Blanc, dragon fruit, and agave, and the Matcha-tini, which blends Bacardi, coco-rum, egg white, and matcha infusion for a creamy yet refreshing sip.

For champagne lovers, Wolfe’s Den offers Dom Pérignon and Veuve Clicquot by the glass or bottle ($1,050 and $550, respectively). Pair these with the decadent Potato Petite, baked fingerling potatoes topped with dill, crème fraîche, cracked pepper, and black caviar, for a luxe experience that still feels approachable.

Beyond the cocktail menu, the club’s extensive wine and spirits selection includes “by the bottle” options like The Macallan 12 Double Cask ($975) and Don Julio 1942 ($950), alongside premium wines such as Sonoma Cutrer Chardonnay ($110) and Coppola Prosecco ($90).

Exceptional and Creative Programming

Members can expect more than just drinks. Wolfe’s Den’s thoughtfully curated lunch and dinner menus complement its exceptional beverage offerings. With programming developed by Christian Morasco, Vice President of Operations, guests can indulge in reimagined classics like a uniquely crafted Negroni or a signature martini, both prepared tableside by skilled mixologists. This cocktail cart service creates an immersive dining experience for every guest.

The Visionaries Behind Wolfe’s Den

The success of Wolfe’s Den is owed to its powerhouse ownership team, whose combined expertise in hospitality and lifestyle design has brought the vision to life. Industry veterans Raizada Vaid and Jacob Aini—known for their work on the Refinery Hotel and other iconic properties—are joined by Eli and Isaac Chetrit, Kanvar Singh, Eric Biberman, and Ron Malhotra. Together, they’ve created a space that encourages productive connections while maintaining an upscale yet welcoming atmosphere.

“Our mission with this social membership club is to create meaningful, authentic connections among corporate professionals in ways that have never been possible,” says Eric Biberman, owner of Wolfe’s Den.

The innovative “Ask Elsie” digital concierge service furthers this mission, helping members network seamlessly with other elite professionals. Whether facilitating introductions or planning events, the platform ensures Wolfe’s Den is more than a club—it’s a community.

Interactive Mixology Classes and Cocktail Networking

In collaboration with Liquid Lab NYC, Wolfe’s Den will also offer members interactive cocktail-making classes at a discounted price. These fun events show guests how to craft four unique cocktails with fresh ingredients and seasonal flavors.

Wolfe’s Den also encourages effortless networking with creative details like playful table coasters, bearing messages such as “Let’s Talk Networking” or “Open to More Than Just Cocktails.” In a city where connections are key, Wolfe’s Den removes barriers and makes building relationships as natural as raising a glass.

Design by Delphine Mauroit

Renowned designer Delphine Mauroit brought Wolfe’s Den to life, blending gilded accents and art-deco influences with modern refinement. Every detail—from the plush furnishings to the curated art—was designed to evoke a sense of understated luxury while paying homage to Elsie de Wolfe’s avant-garde approach to style and functionality.

Redefining Member’s Club Culture in New York City

By combining affordable pricing with world-class offerings, Wolfe’s Den is redefining what it means to belong to a members-only club in New York City. Whether you’re savoring a smoky Mezcalita, indulging in a tasting of the finest caviar, or enjoying a live performance, the club ensures every moment feels special.

Annual memberships start at $1,000, with the first year’s fee applied directly as a credit toward food and beverage accounts. Wolfe’s Den is open daily, offering members a sophisticated space to work, connect, and unwind—11:00 a.m. to 10:00 p.m. on weekdays and 11:00 a.m. to 2:00 a.m. on weekends.

For anyone seeking a social space that is glamorous yet approachable, Wolfe’s Den delivers. After all, as Elsie de Wolfe once said, “Life is too short not to celebrate it in style—and with a great cocktail in hand.”