Get to Know Loca Loka Award-Winning Handcrafted Tequilas

Loca Loka brings the vibrant cultures of India and Mexico together with its award-winning handcrafted tequilas.

Launched just a year ago by internationally acclaimed actor Rana Daggubati and musician Anirudh Ravichander, one of Spotify’s top-streamed artists, along with entrepreneur Harsha Vadlamudi, Loca Loka is rapidly growing its distribution in the United States with an expansion plan targeting new markets across the country.

This year marks a number of milestones for the company, with distribution in four more states for its first two tequilas, Blanco and Reposado. After debuting in key markets like New York, Miami, and Los Angeles, 2025 sees expansion into Massachusetts, Maryland, Nevada, and Washington D.C.

Cinco De Mayo has become synonymous with tequila in the states and this year, Loca Loka used the holiday to mark its expanded distribution by hosting a series of consumer events timed to the holiday. Taking place in New York, New Jersey, Miami, Dallas, and the brand-new market of Las Vegas from May 1st to 4th, the events were designed to offer consumers the opportunity to learn more about Loca Loka, meet the brand owners, taste the tequilas, and enjoy Cinco de Mayo themed cocktails. From in-store tastings to parties in Miami, Dallas, and Las Vegas, guests had the opportunity to meet one of the brand founders, Rana Dagubatti. Each activation was a resounding success, drawing enthusiastic crowds and generating a wave of social media buzz across all five markets.

This year, Loca Loka also made its debut at the San Francisco World Spirits Competition (SFWSC), the largest spirit competition in the world run by the Tasting Alliance. With judges blind tasting more than 5,000 entries this year, the competition was stiff, but the company won two medals, a Gold medal for Reposado and Silver for its Blanco.

“We are delighted to receive both the Gold and Silver medal in this WSWA Wine and Spirits Tasting Competition,” says Rajiv Ghumman, Global Business Head of Ironhill Hospitality.

“This is the first time Loca Loka was submitted for this competition and its strong showing in this blind tasting is a testament to the premium quality of Loca Loka tequila.”

Harsha Vadlamudi, Founder and CEO of Ironhill Hospitality sees the two medals as setting the stage for further growth. “With the medals, Loca Loka is ready for global expansion through our unique ability to connect through bold flavors and rich cultural storytelling.”

Loca Loka tequilas are 100% additive free and crafted from mature highland agave in Jalisco, Mexico according to ancient techniques. Each agave is picked by hand then slow cooked in brick ovens and autoclaves to preserve the essence of the plant. Currently two expressions are available in the U.S., a crisp, bright Blanco and a Reposado that has been aged in French and American oak barrels. Look for an Añejo tequila coming soon as well as new markets here and abroad.