Lone River Launches Lemonade Splash Variety Pack
Lone River Beverage Company, the brand behind the original Ranch Water in a can, has kicked off summer with its new release: Lemonade Splash Variety Pack.
The Lemonade Splash Variety Pack features four new flavors: Classic Agave, Prickly Pear, Hot Honey and Blueberry. These are lightly carbonated, gluten free and with 100 calories or less and no more than 3g of sugar per can, the company says. Each is 4% ABV.
To celebrate the launch, Lone River is proud to announce partnerships with Strava, a fitness tracking platform and social network and Cooldown, the fast-growing community-focused run club. These collaborations will feature a series of activations.
“At Lone River, we’ve always believed the spirit of the West is more than a place — it’s a way of life rooted in independence, grit, and forging your own path,” says Katie Beal Brown, founder and CEO of Lone River Beverage Co. “Our partnerships with Strava and Cooldown are about honoring that spirit — inviting people to embrace everyday adventures and find joy in the journey, where movement leads to meaningful connections with the outdoors and with one another.”
Those who complete Lone River’s Variety Pack Challenge (between July 14 and August 4, complete eight days of 30 minutes or more of an eligible outdoor activity) will have the chance to score exclusive Lone River merch, plus some rewards like Lone River Founder Katie Beal Brown’s favorite wearable fitness tracker, Stava – and a full year membership. One grand prize winner and three friends will run, sip and kick back in style with a luxury glamping experience at the 2025 Runningman Festival.
Cooldown and Lone River will also hit the road together, kicking off a series of community runs. Starting May 1, as the official beverage sponsor of select Cooldown run club events, Lone River will serve participants with a well-earned Lemonade Splash to toast to the finish line.
The Lemonade Splash Variety Pack is available now in 12-packs of 12-oz. cans with a suggested retail price of $17.99.
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