The VinePair Podcast: Where Is the Hemp Beverage Industry Headed?
This episode of the “VinePair Podcast” is sponsored by Tequila El Mexicano. With summer in full swing, there’s no better time to upgrade your tequila experience than right now. Whether you prefer the classic expression of Blanco, the bolder, distiller’s cut of the Blanco 90, or the gently aged and super-sippable Reposado, all three are artfully made and additive-free. You can visit ElMexicanoUS.com to find Tequila El Mexicano near you or order online to experience three generations of tequila craftsmanship.
The second-ever Hemp Beverage Expo just took place in Atlanta, and the event was marked by a lot of enthusiasm for the still-coalescing, but highly lucrative, product segment.
Many of the featured brands appeared ready to sit alongside beverage alcohol products on the shelf. But for a rather young industry that still exists in a legal gray area, its future remains rather uncertain. Will the prohibitionary axe dangling above the hemp beverage industry come down? Or will the laws governing the industry continue to ease up and allow it to thrive?
On this episode of the “VinePair Podcast,” Joanna and Zach are joined by VinePair contributor Dave Infante to discuss his recent visit to the Hemp Beverage Expo. With this segment of the drinks business growing like crazy, Dave talks about the current challenges the industry faces, the various stakeholders and their disparate visions for the future, and how traditional beverage alcohol companies are viewing this newcomer. Tune in for more.
Zach is reading: We Asked 10 Bartenders: What’s the Most Underrated Modern Classic Cocktail?
Joanna is reading: How the Kelce Brothers’ Garage Beer Became a Craft Beer Success Story
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This episode of the “VinePair Podcast” is sponsored by Tequila El Mexicano.
The article The VinePair Podcast: Where Is the Hemp Beverage Industry Headed? appeared first on VinePair.