Dutchie Launches Digital Tools for Cannabis Dispensaries
Cannabis e-commerce company Dutchie just launched E-Commerce Pro and the Certified Partner Program for cannabis dispensaries.
E-Commerce Pro provides dispensaries with an omni-channel digital shopping experience that boosts revenue with advanced SEO tools, branded customizable layouts and conversion features, according to the company. E-Commerce Pro is a core part of Dutchie’s full stack solution and deeply embeds Payments, Loyalty and Marketing into a cohesive consumer experience. Dispensaries can now deliver AI-powered personalized shopping journeys, including intelligent product recommendations, social proof and customer engagement tools that make the online experience as seamless as in-store.
Ascend, a multi-state, vertically integrated cannabis operator, launched its reimagined e-commerce platform in July.
“Dutchie E-Commerce Pro connects our full digital platform across applications: POS, kiosk, web, in-store and mobile app, with loyalty and payments built in,” said David Gacom, CCO of Ascend Wellness, in a news release. “No matter how a customer shops with Ascend, the experience is seamless and streamlined.”
“Switching to Dutchie E-Commerce Pro gave us greater platform stability, an intuitive user experience, enhanced customer satisfaction and customizable features that set our business apart,” added Richard Martes, director of IT, Planet 13, dispensary.
Flexible Paths to Success
For dispensaries seeking additional customization, the Certified Partner Program provides access to vetted developers and agencies who bring advanced design, branding, marketing and technical expertise to create enhanced online experiences, according to the company. The program ensures that retailers have access to vetted agencies and developers who bring expertise in branding, design, SEO and digital commerce.
“We’re all in on Dutchie Pro. Having the support and industry knowledge of the Dutchie team while still being able to customize an SEO friendly e-commerce platform is a game-changer,” said Joe Babi, CEO of Hashly, in the release.
“This is the future we’re committed to: a more stable, innovative and collaborative platform for a maturing industry where performance and reliability are what matter most,” added Chris Ostrowski, CTO of Dutchie. “But a platform is nothing without the talented people who build on it. The success of E-Commerce Pro is fundamentally tied to the success of our agency partners, and we’re proud to be building this future alongside them.”
Prebuilt Plug-Ins for Enhanced Customer Experiences
Beyond fully custom websites, E-Commerce Pro also offers prebuilt plug-ins that extend functionality and deliver advanced consumer experiences out of the box, according to the company. Among the first available include:
StrainBrain’s AI Budtender: Brings the expertise of an in-person budtender online, delivering personalized product recommendations. Dispensaries using the AI Budtender see measurable results – a 23% increase in average cart size, 20% higher conversion rates and 34% more frequent purchases.
Moodi Day’s Video Review Platform: Empowers customers to make confident purchasing decisions by displaying authentic user-generated reviews alongside every product. By showcasing engaging product content, Moodi Day encourages discovery, builds trust and drives conversions.
“We’re excited to partner with Dutchie because we share the belief that real human experiences and community will shape the future of commerce,” said Biyerem Okengwu, CEO, Moodi Day, in the release. “Shoppers want to discover and share user-generated videos, photos, and reviews that connect them with the products they love. By integrating Moodi Day into Dutchie’s exciting new E-Commerce Pro experience, retailers can bring authenticity to every product page.”
“With the powerful combination of Dutchie and StrainBrain’s AI Budtender Solution, dispensaries can catapult the user experience beyond confusing menu options to meet the expectations of E-Commerce shoppers,” added Noel Burkman, co-founder, StrainBrain. “StrainBrain is the first language model developed specifically for the cannabis industry. When combined with Dutchie’s powerful E-Commerce Pro, it represents a shift in how consumers interact and discover products. With the power of AI, in just a few clicks, shoppers can find the desired effect and, in the form, factor they want.”
The post Dutchie Launches Digital Tools for Cannabis Dispensaries appeared first on Beverage Information Group.