Tito’s Buys Majority Stake in Lalo Tequila

Tito’s Handmade Vodka today announced that it has entered into a definitive agreement to acquire the majority stake in Lalo Tequila.

Co-founded by Eduardo “Lalo” González, David “R” Carballido and Jim McDermott, Lalo is meant to honor three generations of tequila-making tradition. Using only three ingredients — fully mature Highland agave, well water from Jalisco’s soil, and champagne yeast — Lao makes a blanco tequila.

“At Tito’s, we’ve always said if you’re going to do something, do it well,” says Tito Beveridge, founder of Tito’s Handmade Vodka. “I’ve known the LALO founders for a long time. They care about the juice. They keep it simple. They do things the right way, not the flashy way. That felt like home to us.”

The newly formed relationship with Lalo is meant to provide the tequila brand with strategic sales support and access to an expanded distribution network to accelerate its scale from a local name to one with global reach. “Lalo” González will continue to steward the brand’s production, the company says.

“My late father is the namesake of this brand, and I know he would be proud to see how far we’ve come,” says González. “This moment is a natural continuation of our journey, and we’re excited to introduce LALO to more people across the world while preserving every element that makes us special.”

Much like Tito’s early days in Austin, Lalo has grown organically through word-of-mouth.

“Tito has been a close friend in Austin for years and has deeply influenced the way we approach what we do,” says McDermott. “Our two companies are stronger together and we’re excited to continue this journey with the full support of a company that understands what it means to grow with a singular focus.”

“This partnership gives us the chance to share the beauty of Mexico with the world, inviting more people to experience our country while staying true to our living Mexican legacy,” adds Carballido.

This is the first strategic acquisition in the history of Tito’s Handmade Vodka.

PJT Partners served as financial advisor and DLA Piper served as legal advisor to Tito’s. Perella Weinberg served as financial advisor and Wilson Sonsini Goodrich & Rosati as legal advisor to LALO Tequila.

The transaction is subject to customary closing conditions, including required regulatory approvals, and is anticipated to close in the near future.

This follows the recent news of Lalo releasing its 2025 High Proof Blanco.

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