Holiday Vodka

Italy-based Holiday Vodka officially celebrated its launch in New York City on December 3, 2025, with an après-ski–themed party at Saint Theo’s in Manhattan’s West Village.

Holiday is now in more than 60 bars, restaurants, hotels and liquor stores across New York and will continue expanding statewide before rolling out in New Jersey and Florida in early 2026, according to the brand, with plans to begin its export business later next year. The vodka is also available online and ships to 45 states.

“Seeing so many people I love and respect at the Holiday Vodka launch was surreal,” said founder Anna Goldman in a news release. “After believing in this brand for so long, watching others embrace it and fall in love with it was a dream realized. Feeling the energy in the room makes us even more excited for what’s to come.” 

Crafted by Giancarlo Mancino, Holiday Vodka can be enjoyed neat, over ice or in Holiday’s signature “Diretto Martini.” It has an SRP of $29.99 per 750mL bottle and comes in at 40% ABV, according to the brand.

“Working with Anna on Holiday Vodka was about more than crafting a great spirit; it was about distilling a feeling,” said Giancarlo at the December 3 launch event. “We wanted to create a vodka that expresses Italian elegance and craftsmanship while remaining incredibly pure and modern. Every sip should feel like a moment of ‘La Dolce Vita.’”

The post Holiday Vodka appeared first on Beverage Information Group.