BevX Awards: Deadline For Entries Extended!

New Year, new chance to get the recognition your beverage program deserves: Cheers has extended the call for entries for the 2026 BevX Awards to Feb. 2.

Why enter? The BevX Awards celebrate full-service chain restaurants for their beverage program’s creativity, originality and impact on sales and profitability, as well as innovative independent operators and individuals making an impact on the industry. This long-standing competition honors concepts that demonstrate superior marketing support, staff training and overall commitment to their beverage initiatives.

There is no fee to enter, and winners will be announced in early 2026 in Cheers and honored at the 2026 Cheers Beverage Summit in Minneapolis in June. Of course you must be in it to win it, so submit your entry today! The deadline is Feb. 2, and for more information and a link to the entry form, visit Beverage Excellence Awards. 

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