Key West Hotel Launches Cocktail Collab with Reef Relief

The recently revamped La Concha Key West, Autograph Collection hotel marks its 100th anniversary in 2026. As part of the celebration, it’s launched a yearlong cocktail collaboration with Reef Relief, the Key West–based nonprofit dedicated to protecting and restoring coral reef ecosystems.

The partnership centers on a single signature drink that will be available for purchase for the entire anniversary year, with each cocktail directly supporting ocean conservation. Priced at $18, the Grand Dame 1926 cocktail combines Bombay Sapphire gin, dragon fruit purée, Demerara simple syrup, fresh muddled cucumber and a splash of prosecco. (Full recipe below.)

For every Grand Dame 1926 Cocktail sold during 2026, La Concha Key West will donate funds directly to Reef Relief, supporting coral reef protection, marine habitat restoration and education efforts in the Florida Keys. Both the cocktail and the partnership will remain active for the full anniversary year, allowing guests to contribute with every pour. 

Now part of Marriott’s Autograph Collection, the 160-room hotel recently underwent an extensive renovation. The venue’s mixology program includes craft cocktails and daily Mojito tastings as well as a conch call to Happy Hour.

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