Beer Girl Announces Multi-State Expansion
California-based low-ABV beer brand Beer Girl announced a series of major growth milestones, including expansion into key U.S. markets, the launch of nationwide online shipping and the addition of a new industry leader to its advisory board.
Beer Girl’s low-ABV (3.5%) lagers are currently available in select retail and on-premise accounts across California and Arizona, according to the brand. Beginning March 1, 2026, the brand will expand into additional markets through partnerships with Andrews Distributing in Dallas–Fort Worth, Texas; Lipman Brothers in Tennessee; Caffey & Carolina Premium Beverage in North Carolina; and across Florida with: Pepin Distributing Co, Gold Coast Eagle Distributing, Great Bay Distributors, and The Lewis Bear Co. Additional state launches are expected to follow throughout 2026 and beyond.
“This multi-state expansion marks a major milestone for Beer Girl,” said Caroline Foulk, co-founder of Beer Girl, in a news release. “We’re excited to bring our lighter, low-ABV, gluten-reduced beer to a much wider audience as demand grows for more balanced options.”
To further support its rollout, Beer Girl has partnered with Countermeasures (CMC) to drive growth in targeted U.S. markets and expand its presence across key national accounts, according to the brand.
Beer Girl has also appointed Zech Francis to its advisory board. Francis is a consumer goods entrepreneur, investor and brand builder who was named to Ad Age’s 40 Under 40 class of 2025, according to the brand. Most recently, he served as SVP of Global Marketing at BeatBox, where he helped scale the brand from early traction to more than $250 million in annual revenue through brand development, partnerships and go-to-market leadership.
“Beer Girl is building real momentum by authentically speaking to a consumer the beer industry has long overlooked. We’re seeing strong early traction at retail, and Caroline and Griffin are the kind of founders who can turn that energy into a scalable, lasting brand, which makes this multi-state expansion especially exciting,” said Francis, strategic advisor, Beer Girl, in the release. “With the beer category facing unprecedented headwinds, the industry needs more brands like Beer Girl—a brand that solves real pain points for distributors and retailers by bringing new consumers into the category and driving true incremental growth.”
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