The Flavor Feed: Dragon Fruit

Dragon Fruit—also known as pitaya—is having a moment.

With its hot pink skin, speckled flesh, and subtly sweet flavor, this tropical beauty is turning heads and brightening glasses across the cocktail scene.

Naturally low in sugar with a delicate taste somewhere between a strawberry and a pear, dragon fruit is the kind of flavor that plays well with others—think zesty citrus, fresh mint, creamy coconut, or even a little spice. It adds intrigue without overpowering, and its electric color alone earns it star status behind the bar.

The Flavor Feed: Dragon Fruit

So, why the sudden obsession with Dragon Fruit? It’s photogenic, refreshing, and just exotic enough to feel like a mini getaway. Consumers are increasingly drawn to “functional fun”—foods and drinks that not only taste good but also look good, feel good, and offer a sensory vacation—and Dragon Fruit checks every box.



Mentions of Dragon Fruit on menus are up 29% in the last two years, and retail beverage launches featuring it continue to climb. It’s also gaining traction as a flavor twist in smoothie bowls, iced teas, lemonades, and cocktails.

Looking to channel that tropical vibe into your menu? Monin’s Dragon Fruit Syrup makes it easy to add a splash of color and refreshment to everything from sodas, spritzes, and beyond.

Did you know?

Thanks to natural compounds called betacyanins, Dragon Fruit (especially the red/purple kinds) can glow under blacklight. Yep, it’s basically a cocktail ingredient with a built-in party trick!

Welcome to The Flavor Feed, your go-to column for the latest buzz in the world of spirits, cocktails, and all things flavor-packed. Whether it’s uncovering bold new trends, spotlighting standout ingredients, or diving into expert tips, we’re here to keep your palate inspired and your creativity flowing. Let’s explore what’s shaking, stirring, and mixing in the industry this month!

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