Teremana Tequila, founded by Dwayne Johnson, recently unveiled The Craft Editions, a limited-edition bottle design series.
Now available at retailers nationwide, according to the brand, the Craft Editions feature two specially designed bottles: a vibrant blue bottle inspired by the brand’s 100% Blue Weber agave for the Blanco variant, and a metallic copper bottle inspired by the handcrafted copper pot stills used during distillation for the Reposado variant.
“I’ve always believed that if you respect the process and culture, be authentic and real with your words and actions, the rest takes care of itself,” said Dwayne Johnson in a news release. “The Craft Editions feel deeply personal to me because it’s a tribute to that journey. It’s a way of honoring the agave that takes years to grow, our handmade copper pot stills and the team in our distillery who show up with pride every single day. Teremana has grown in ways I’m boundlessly grateful for, but at its core it’s still built on craft, gratitude and good, proud, hard-working people – that’s Mana. The Craft Editions are a reminder of where we started and the standards we’ll always hold ourselves to.”
The Blanco Craft Edition features Teremana’s signature tequila with notes of citrus and a smooth finish, according to brand notes, crafted from 100% Blue Weber agave and distilled in handmade copper pot stills. The Reposado Craft Edition features the brand’s Reposado tequila, aged in American whiskey barrels for notes of oak and vanilla.
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