Reap the Rewards: New Updates for Jordan Estate Rewards Members

It’s a big year for us at Jordan, and we’re celebrating in even grander style after two years of canceled events and get-togethers. To commemorate the winery’s 50th anniversary and the John Jordan Foundation’s 10th anniversary, we’re offering a series of regional culinary events, exclusive member lunches, preferring pricing on winery experiences and more. At Jordan, we’re always pushing the limits to find new ways to reward our most loyal customers—and this year is no exception. Here’s a look at what’s new for our winery loyalty program in 2022.

Preferred Pricing for Tours & Tastings

Exciting news for our VIPs: Silver, Gold and Platinum members can now redeem their loyalty points for Tours & Tasting experiences including our Winery Tour & Tasting, Vineyard Tastings and Estate Tour & Tastings. Reserve your seats on our website.

New Epicurean Lunches for Members-Only

This May through August, VIP members will have the opportunity to indulge in our reinvented Paris on the Terrace experience now available to Silver, Gold and Platinum members only. Hosted on select days on the chateau terrace, our Epicurean Alfresco Lunches will bring the sights, sounds and flavors of France to Healdsburg without leaving California. Lunch menus change daily based on what’s freshly harvested and will feature four courses including decadent wine selections made to pair perfectly with your leisurely lunch. No rewards request needed.

• Epicurean Alfresco Lunch is offered on select Fridays-Sundays from May through August
• Harvest Lunch is offered four days a week (Wednesday-Saturday) in September and October

Exclusive Ticket Announcement for Regional 50th Anniversary Events

If you haven’t checked your inboxes recently, we encourage you to comb through your emails for a special members-only invitation to join us for our 50th anniversary events this summer. From June through August, we’re hosting a series of alfresco events hosted at the winery and in select cities to commemorate our golden anniversary and the 10th anniversary of the John Jordan Foundation. These fabulous events will feature decadent food pairings from local chefs, rare Jordan vintages, celebrity sommeliers and charitable impact. Thanks to the John Jordan Foundation, 100 percent of ticket sales in Denver, Dallas and Nashville will go to our nonprofit partners in each city (Clayton Early Learning, Boys & Girls Clubs of Greater Dallas and Boys & Girls Clubs of Middle Tennessee).

Special Access to Library Vintages

VIP members now have access to our most coveted and rare vintages of Jordan Cabernet Sauvignon and Jordan Chardonnay. Because we only make one vintage of cabernet sauvignon and chardonnay a year, it’s important to us to maintain a collection of these rare bottles for our most loyal members to enjoy. As you achieve a higher-tier level, you unlock access to even more old and cellar-worthy Jordan vintages. Be sure to login to your account to see which wines you have access to and please email us with any questions.

Chateau Remodels Continue for Guest Experiences

As many of our members recall, John Jordan decided to use the downturn in visitors during 2020 as an opportunity to remodel our guest suites, Library and its adjoining Cellar Room. Now, you will find that the makeover continues: We are now renovating the chateau entrance with a new ADA-friendly ramp, fresh exterior stucco painting and a newly manicured welcome lawn. An insider’s secret: We’ll start renovations of our check-in and concierge lounge this fall. Stay tuned for updates.

• Winery Tour & Tastings’ seated pairing will continue to be hosted in Jordan’s recently renovated Library and Cellar Rooms
• Estate Tour & Tasting and Vineyard Tasting experiences are available to book from May through October

2022 Events Calendar Debut

If you haven’t explored our 2022 events calendar yet, be sure to take a look at what’s new at the winery and across the country. From our reimagined Release Day event at the winery to extravagant 50th anniversary celebrations hosted in Denver, Dallas, Nashville and Healdsburg this summer, there are many opportunities to experience our golden anniversary this year. Explore all experiences on our 2022 winery events calendar.

Don’t forget to join our VIP members Facebook group and share your photos, so we can connect. As always, wine is a great conversation starter.

If you have any questions or comments about what’s new at Jordan, please email us.

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