The Makers of CÎROC Ultra-Premium Vodka just launched CÎROC Limonata, the luxury vodka brand’s newest flavor innovation and a permanent addition to its portfolio.
Inspired by the vibrant essence of the Mediterranean, this vodka is infused with tangy citrus and Italian lemon flavors that encourage consumers to step into vacation mode, the company states. Its taste profile was heavily influenced by the timeless allure of Capri’s citrus groves and Mediterranean climate.
True to its name, CÎROC Limonata features strong, lemon-forward tasting accents that perfectly balance sweetness with zest, according to the company.
“Whenever we step into vacation mode, we become our boldest, most flavorful selves,” said James Valdes, CÎROC Brand Director, in a news release. “Think of CÎROC Limonata as a passport of sorts—your official invitation to Escape With Flavor and embrace a Mediterranean lifestyle, no matter where you are. The world of CÎROC Limonata evokes the perfect Italian summer, encouraging new experiences and adventures—no matter what time of year or where you happen to be enjoying yourself.”
CÎROC Limonata will be available nationwide wherever spirits-based beverages are sold beginning in February 2024 at a suggested retail price of $29.99.
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